SB Nation Radio replacing Yahoo Sports Radio brand August 1 Posted Jul 29, 2016 SB Nation is getting into the radio business. As reported by Bloomberg, Vox Media’s sports vertical is partnering up with Gow Media to refashion its Yahoo Sports Radio brand into a new programming venture that will reach 500 terrestrial radio and satellite stations, including include SiriusXM. The change will take place on Aug. 1. (Awful Announcing)