Bubba Cunningham starts work to reshape UNC athletics Posted Jun 26, 2012 Bubba Cunningham became UNC's athletic director in the middle of a school year, hired a football coach then spent the following months observing from the background. Now he's reshaping the Tar Heels' 28-sport program ahead of his first full year in charge. The athletic department is compiling a new strategic plan for onfield goals and funding priorities, along with another for facility improvements. (Raleigh News & Observer)