UNC Athletics and Nike Refresh Tar Heels’ Brand Identity
Posted Apr 20, 2015
UNC has long been known for its distinct logos and unique shade of blue. In partnership with Nike, UNC Athletics refreshed its marks and colors to create a consistent look to one of the most recognized brands in college sports. UNC and Nike collaborated on the brand evolution program over 18 months, consulting with student-athletes, coaches, administrators and alumni to gather insights on key attributes of the institution.
(GoHeels.com)
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